Source: https://mindstamp.com/help/reporting Generated from the Help Center records: 2026-10-05 # Reporting and integrations Per-viewer reports, exports, viewer identity, and the tools Mindstamp sends data to. 18 answers. Part of the [Mindstamp Help Center](https://mindstamp.com/help). ## [How do I view interactive video analytics and reports?](https://mindstamp.com/help/how-to-view-interactive-video-data-analytics-and-reports) Open Reporting in the left menu. Views lists each viewing session, Interactions lists each answer and click, Viewers lists each person, and Questions breaks down the answers to each question. Filter by video, group, folder, playlist or date, then open a row for the full detail. Markdown: https://mindstamp.com/markdown/help/how-to-view-interactive-video-data-analytics-and-reports.md ## [Can I download my interaction data?](https://mindstamp.com/help/can-i-download-my-interaction-data) Yes. Open Reporting, go to Views, Interactions or Viewers, apply your filters and select Export CSV. When the file is ready you can download it, and it also stays in Reporting > Exports. On Pro and higher plans you can also schedule recurring exports by email or webhook. Markdown: https://mindstamp.com/markdown/help/can-i-download-my-interaction-data.md ## [What does each exported field mean?](https://mindstamp.com/help/exported-fields-explained) A views export has one row for each viewing session. The main columns are the start time, video, viewer identity, watched percentage, scores, watch and engagement time, last point and furthest point, browser, screen size and location. The API and view webhooks return the same data with snake_case field names. Markdown: https://mindstamp.com/markdown/help/exported-fields-explained.md ## [How is furthest point different from last point?](https://mindstamp.com/help/furthest-point-vs-last-point) Furthest point is the latest moment in the video that the viewer reached during the session. Last point is where the viewer was when the session ended. They are the same unless the viewer went back to an earlier moment before they left. Markdown: https://mindstamp.com/markdown/help/furthest-point-vs-last-point.md ## [How does Mindstamp recognize viewers, and why are some anonymous?](https://mindstamp.com/help/viewer-identity-and-anonymous-viewers) Mindstamp remembers a viewer in the browser they watched in. A viewer with no name, email, phone or custom ID shows as Anonymous. A new device, a new browser or a private window starts a new viewer record, unless you identify the viewer with lead capture, a personalized link or URL parameters. Markdown: https://mindstamp.com/markdown/help/viewer-identity-and-anonymous-viewers.md ## [Can I get one report with completion and answers across several videos?](https://mindstamp.com/help/report-across-multiple-videos) Yes, in two parts. The Completion report gives one row per person with a score column for each selected video. For the individual answers, export Views filtered to a group or playlist with Include Interactions, Variables, and Location, which adds a column for every question in those videos. Markdown: https://mindstamp.com/markdown/help/report-across-multiple-videos.md ## [Can I give a client access to reports for only some videos?](https://mindstamp.com/help/share-reports-with-clients) Yes. Put the client’s videos in a group, then invite the client to that group with the Analyst role. The client makes a free Mindstamp login from the invite and sees only that group and its reports. They do not need their own subscription, and a group-only member does not use an admin seat. Groups are on Core and higher plans. Markdown: https://mindstamp.com/markdown/help/share-reports-with-clients.md ## [How can I collect the exact viewer location?](https://mindstamp.com/help/collect-precise-viewer-location) Open the video Settings, go to Advanced and turn on Collect precise viewer location. When the video loads, the browser asks the viewer to share their location. If they allow it, the view records their coordinates and an address. This setting is on Core and higher plans. Markdown: https://mindstamp.com/markdown/help/collect-precise-viewer-location.md ## [Why is the viewer location wrong or in another country?](https://mindstamp.com/help/why-is-viewer-location-inaccurate) By default, Mindstamp estimates location from the viewer’s network address. That address often belongs to a VPN, a company network or a mobile carrier in another city or country, so the location is only approximate. For an exact location, turn on Collect precise viewer location and ask viewers for permission. Markdown: https://mindstamp.com/markdown/help/why-is-viewer-location-inaccurate.md ## [How can video data improve future messaging?](https://mindstamp.com/help/how-to-gather-data-from-videos-to-determine-future-messaging) Add a question or choice at the moment that answers your messaging decision, then compare answers, clicks and drop-off by audience in Reporting. Answers show what viewers say they need. Clicks, branches and watch progress show what they did. Markdown: https://mindstamp.com/markdown/help/how-to-gather-data-from-videos-to-determine-future-messaging.md ## [How do I use Google Analytics with Mindstamp?](https://mindstamp.com/help/how-to-use-google-analytics-integration-with-mindstamp) Open Integrations, select Google Analytics, enter your Google Analytics ID and save. The player then sends watch-progress events to that property at 10, 25, 50, 75, 90, 95 and 100 percent. Google Analytics is on Core and higher plans. Answers and clicks stay in Mindstamp reports and do not go to Google Analytics. Markdown: https://mindstamp.com/markdown/help/how-to-use-google-analytics-integration-with-mindstamp.md ## [How do I connect Mindstamp to Zapier?](https://mindstamp.com/help/how-to-connect-and-send-data-to-zapier) Open Integrations, select Zapier, and build a Zap from the Zapier panel. Zapier connects to your Mindstamp account and checks it for new finished views, known viewers and interactions, then passes their fields to the app you choose. Zapier is on Core and higher plans. Markdown: https://mindstamp.com/markdown/help/how-to-connect-and-send-data-to-zapier.md ## [How does Mindstamp integrate with Salesforce?](https://mindstamp.com/help/how-does-mindstamps-integration-with-salesforce-work) Salesforce is a quoted add-on, not a switch in the app. Contact Mindstamp with the Salesforce records and fields you need, and we confirm the setup and the price. You can also send Mindstamp data to Salesforce today through Zapier or your own webhook receiver. Markdown: https://mindstamp.com/markdown/help/how-does-mindstamps-integration-with-salesforce-work.md ## [How does the HubSpot integration work?](https://mindstamp.com/help/hubspot-integration) Connect HubSpot once in Integrations, then choose on each video what to send: Send Views, Send Interaction Events and Add/Remove from Lists. Mindstamp creates or updates the contact by email and adds the view and the selected answers to the contact timeline. HubSpot is on Pro and higher plans. Markdown: https://mindstamp.com/markdown/help/hubspot-integration.md ## [How do Mindstamp webhooks work?](https://mindstamp.com/help/webhooks) Mindstamp can post three kinds of webhooks as JSON: a view record for each finished session, one record for each interaction, and a lead record for each known viewer. You turn each one on per video. View webhooks are on Core and higher plans, and interaction and lead webhooks are on Pro and higher plans. Markdown: https://mindstamp.com/markdown/help/webhooks.md ## [How does the Shopify integration work?](https://mindstamp.com/help/shopify-shoppable-video) Shopify is a custom connection that Mindstamp sets up for each store. It is not self-serve in the app. Contact us to get started. After your store is connected, give a button, image, hotspot or text the Add to Cart click action, and viewers add products to an in-video cart and go to your Shopify checkout. Markdown: https://mindstamp.com/markdown/help/shopify-shoppable-video.md ## [What viewer and lead data does each integration send?](https://mindstamp.com/help/what-data-each-integration-sends) Google Analytics receives only watch-progress events. HubSpot receives contacts, view events, selected answer and click events, and list changes. Webhooks and Zapier receive full view, interaction and viewer records. Salesforce is a quoted setup. Everything except Google Analytics is sent after the viewing session is finished. Markdown: https://mindstamp.com/markdown/help/what-data-each-integration-sends.md ## [How do I test an integration from start to finish?](https://mindstamp.com/help/test-an-integration-end-to-end) Set up the integration on one video, watch that video once as an identified test viewer in a private window, finish the session, and check the result in the destination. GA4 progress shows in DebugView within seconds. HubSpot and webhooks arrive after the session is finished. Markdown: https://mindstamp.com/markdown/help/test-an-integration-end-to-end.md --- Need more help? [Contact Mindstamp](https://mindstamp.com/contact) · [Help Center](https://mindstamp.com/help) · [All Help Center articles as JSON](https://mindstamp.com/help-feed/index.json)