| Primary job | Focused interactive video creation, measurement, and action. | Interactive learning content framework across many content types. |
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| Best fit | Teams where interactive video is the core need and business integrations, lead capture, personalization, and analytics matter. | Educators and institutions using H5P inside Moodle, Canvas, WordPress, Drupal, or an LMS. |
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| Interaction coverage | Questions, buttons, hotspots, branching, lead capture, personalization, shoppable video, paywalls, and analytics. | Interactive Video supports questions, pop-up information, and answer-based jumps within a video. H5P also offers non-video learning activities. |
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| Publishing model | Uploaded video or supported source video, published as a link, embed, or integration. | Use the open-source plugins in a supported publishing system, or share H5P.com content through links, embeds, and an LTI-compatible LMS. |
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| Reporting and data | Viewer-level watch, response, click, branch, score, and completion data with exports and integrations. | H5P.com supports LMS gradebook scores. Drill-down reports and resume require an LTI connection; reporting availability depends on the plan. |
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| Pricing posture | Basic $99, Core $299, Pro $499, Scale $999, Ultra $2499 per month (USD, billed monthly). Enterprise pricing is custom. | H5P offers free open-source software and paid H5P.com Pro, Premium, and Enterprise plans. Hosted costs depend on authors and reporting needs. Budget separately for hosting and maintenance if you self-host; use the current calculator for a hosted quote. |
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