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Mindstamp

Capture and convert

Add buttons to any video.

Add clickable buttons that open links, jump the timeline, capture a lead, or start a branch — at any moment you choose.

Works on the video you already have. No re-encoding.

Buttons shown in the Mindstamp editor

What it does

The clearest possible next step

A button removes the guesswork about what the viewer is supposed to do now.

Any action behind it

Open a link, jump to a timecode, start a branch, capture details, or open your own component.

Shown when it is earned

Appear at a timecode, or only for viewers whose answers make the button relevant.

Every press reported

Clicks are attributed to the button and the timecode, so you compare placements.

In practice

What buttons are used for

Anywhere the video has just given someone a reason to act.

  • Calls to action at the end of a campaign video
  • Choice points that start a branch in a scenario
  • Resource downloads inside a training procedure
Screenshot needed — buttons being configured in the editor

What gets measured

Every use of it is reported

Reported per viewer
Every use of this interaction is recorded against the person, not the play.
Placed to the second
Attached to the timecode it sits on, so results map to the moment that produced them.
On video you already have
Layered on the existing file — the original is never re-encoded or replaced.

Questions

What teams ask about buttons

Can a button do more than one thing?

Yes — a single press can open a link and record the interaction, or jump the timeline and set a variable.

Can I style buttons to match our brand?

Yes. Buttons take your branding along with the rest of the player.

Try it on one video

Add a button to one video

Put the next step in the frame instead of the description.