Anchored to the object
The clickable area sits over the item on screen rather than in a bar underneath.
Capture and convert
Turn any region of the video into a clickable area — a product, a control, a person — without changing the footage.

What it does
When the video is already showing the product, the product should be what the viewer clicks.
The clickable area sits over the item on screen rather than in a bar underneath.
Hotspots are placed over time, so they stay with the object as the frame changes.
Open a product page, add to a cart, show a spec, or branch to a deeper explanation.
In practice
Product footage, software walkthroughs, and equipment training.
What gets measured
Related
These combine on one timeline — most videos use three or four together.
Add clickable buttons that open links, jump the timeline, capture a lead, or start a branch — at any moment you choose.
Explore →Place a clear call to action at the moment the video has earned it, rather than hoping viewers find one afterwards.
Explore →Break a recording into named, searchable chapters so viewers can see the structure and jump straight to a section.
Explore →Overlay timed comments on the recording to add context, corrections, or commentary without touching the footage.
Explore →Show, hide, and reroute interactions based on what the viewer answered, clicked, or brought with them from your data.
Explore →Overlay shapes, arrows, highlights, and text on the video so attention lands exactly where you need it.
Explore →Questions
Yes — position is set over time so the clickable area tracks what is on screen.
That is your choice: visible affordances, or subtle regions that reveal on hover.
Try it on one video
Take a video that shows something worth buying and link it in the frame.